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Position Title
Copywriter
Company
California Dental Association
Job Description
This position is responsible for writing copy content for advertising, interactive, website/digital media, promotional or sales materials in an appealing, informative, relevant and compelling manner which supports and enhances the overall brand and marketing vision for the California Dental Association (CDA), CDA Foundation, CDA Presents, The Dentists Insurance Company (TDIC) and TDIC Insurance Solutions.

Works in collaboration with internal customers to communicate the best possible presentation. Interpret technical or industry jargon (as applicable) for new or existing products and services. Adjust product copy to meet the needs of customers, marketing and management. Write other types of documents such as product sheets, social media content, position papers, reference manuals, direct mail letters, campaign materials and related content. Oversee copy developed for Organization’s multiple websites, ensuring tone/style is consistent with set standards. Review copy using checklist and format copy according to Brand Standards and Style Guide. Proactive review of questionable details. Maintain library of current reference materials. Proof read and edit as necessary for 100% accuracy. Awareness and up to date knowledge of laws governing copy such as registered and trademarked symbols, insurance regulations and guidelines.

EDUCATION/LICENSES/EXPERIENCE:
Minimum of BA in English, Journalism, Communications, Marketing or related field of study. Minimum 3 years of writing experience in advertising, marketing or related field.

KNOWLEDGE, SKILLS AND ABILITIES:
Ability to read, analyze and interpret all forms of information and write for a variety of audiences. Excellent writtten and verbal communication/presentation styles. Ability to accept and learn from collaborative environment. Must be well-organized, detail oriented and able to set priorities. Ability to meet deadlines. Minimum basic knowledge of Mac and PC. Ability to use desktop publishing programs, MS Word, and Excel.
Location
Sacramento, CA
Address
1201 K Street
Date Posted
2009-09-30 11:37:32
Contact Name
Human Resources
Contact Telephone Number
916-554-4922
Contact Fax Number
916-444-0718
Contact E-mail Address
cdajobs@cda.org